Google has officially rolled out Vids, a new AI-powered video presentation tool designed to help users create professional-quality videos with minimal effort. Leveraging the power of Google’s Gemini AI, Vids allows you to generate compelling video presentations using simple prompts, making it an ideal tool for a range of business needs—from customer support videos to training sessions and meeting recaps.
Introducing Vids: AI Video Creation at Your Fingertips
Vids, which was first teased in April 2024, allows users to create video presentations by simply dropping in relevant documents, slides, voiceovers, or video clips into the app’s timeline. With the help of Gemini AI, Vids can automate several aspects of video creation, from generating a script to inserting relevant stock footage and even producing AI-generated voiceovers. All of this is designed to make video production faster and more accessible, even for those without a background in video editing.
Some of the key features of Vids include:
- Auto-generated scripts: Based on a prompt you provide, Vids can create a script that fits the context of the presentation, saving time on manual writing.
- Stock footage integration: The app can automatically insert relevant stock footage to match the script or presentation, giving your video a polished, professional look without needing to source media manually.
- AI voiceovers: With the click of a button, Vids can generate voiceovers for your video, removing the need for you to record your own voice. This is particularly helpful for businesses that need to scale video production without the need for a voice actor.
Google markets Vids as a tool for a variety of business applications, including creating customer support videos, company announcements, training content, and even meeting recaps. By automating the video creation process, Vids aims to make it easier for businesses to communicate and share information in an engaging and efficient way.
Access and Availability
Vids will be available to organizations using Google Workspace, with full access to its advanced features like the AI-powered “Help me create” tool and AI voiceovers. Google has stated that these features will be included at no additional cost for Workspace users until at least 2026. However, it’s important to note that some usage limits may apply after that point, particularly for more resource-intensive features such as the AI-generated voiceovers and “Help me create” prompts.
For now, Vids is being gradually rolled out to users starting from November 7, 2024. However, it may take up to 15 days for the app to appear for all eligible Workspace accounts, so some users may need to wait a bit longer before they can fully access the tool.
A Glimpse Into the Future of Business Video Production
<iframe width=”560″ height=”315″ src=”https://www.youtube.com/embed/tJ89cwcW5uM?si=bBW1NIz99aYBTTNO” title=”YouTube video player” frameborder=”0″ allow=”accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share” referrerpolicy=”strict-origin-when-cross-origin” allowfullscreen></iframe>
One of the standout features of Vids is its ability to seamlessly integrate various types of content into a single video project. Whether you’re working with documents, slides, voice recordings, or existing video clips, Vids lets you combine them into a cohesive, high-quality presentation. This feature is designed to make it easier for businesses to create polished, engaging content without requiring a lot of time or technical expertise.
The app also offers a “Help me create” feature, where users can input prompts such as “create a market research overview on Gen Z retail trends using [research report document],” and the AI will automatically generate the script and video content to match. While this feature shows great promise, it is currently only available in English, though Google has mentioned that they plan to expand language support in the future.
Additionally, Vids includes a teleprompter feature that reads the script aloud as users present their videos, helping to keep presentations smooth and professional.
Looking Ahead: Google’s Push Into AI-Driven Content Creation
With Vids, Google is further cementing its commitment to AI-driven productivity tools. As part of its broader strategy to integrate AI across Workspace apps, Vids represents a significant leap forward in simplifying video creation and communication for businesses. By using Gemini AI to power the app, Google is offering users a tool that not only saves time but also helps create polished, high-quality video content without needing deep expertise in video production.
As businesses increasingly rely on video to communicate, train, and engage with customers, tools like Vids could become essential for content creators, marketers, and corporate teams looking to produce high-quality videos quickly and affordably.
In summary, Google Vids offers an exciting glimpse into the future of AI-assisted video production. By combining the power of Gemini AI with a user-friendly interface, Google is making video creation more accessible than ever for business users. Whether for internal training, client-facing content, or company updates, Vids provides a new, AI-powered solution that simplifies the video production process while maintaining a professional quality.
